11 details revealed: Where is the brightest "star" in the sky tonight?

  In front is the heavenly palace,

  Followed by shenzhou.

  They are the brightest stars in the sky tonight.

  They are said to be "awesome",

  Where is "awesome"?

  11 details to decrypt for you.

  On October 17th, astronauts Jing Haipeng and Chen Dong of Shenzhou XI manned mission went to war. Xinhua News Agency reporter Li Gangshe

  Detail 1: Fly higher — — Docking and operation of 393 km track height

  Shenzhou 11 has fully inherited the technical status of Shenzhou 10, and made many technical improvements to meet the requirements of this mission.

  "In order to meet the requirements of this mission, the orbit control strategy and flight procedures have been adjusted, so that the Shenzhou 11 spacecraft can adapt to the requirements of the rendezvous and docking orbit and the return orbit height of this mission from 343 km to 393 km." Wu Ping, deputy director of China Manned Space Engineering Office, said.

  When Shenzhou-10 docked with Tiangong-1, the orbital height was 343 kilometers. When Shenzhou XI and Tiangong II docked, the orbital height was 393 kilometers, which was 50 kilometers higher than in the past. Why should it be 50 kilometers higher? Luo Guqing, director of the GNC subsystem of the Fifth Academy of Aerospace Science and Technology Group, said that it is mainly for the third step of China’s manned space flight "three-step" development strategy — — Prepare for the construction of the space station, because it is basically the same as the orbital height of the future space station, and the flight is closer to the requirements of the future space station.

  Detail 2: It takes longer — — A 33-day space journey

  After two days of independent flight, Shenzhou XI completed automatic docking with Tiangong 2 to form an assembly. After completing the 30-day mid-term stay of the assembly, it separated from Tiangong 2 and returned to the main landing site in Inner Mongolia within one day, and the Shenzhou XI mission ended. Being in space for a long time, how to ensure the astronauts’ ability to work and live in space and perform tasks, and how to improve the reliability of the spacecraft?

  One of the most important innovative highlights of the technical improvement of Shenzhou XI is the newly equipped wide-beam relay communication terminal equipment.

  "In order to further improve the safety and reliability, a new wide-beam relay communication terminal equipment has been equipped, which has significantly expanded the coverage of measurement and control and improved the communication support capability between heaven and earth when the attitude of the spacecraft changes rapidly, thus improving the safety of astronauts and the reliability of the spacecraft." Wu Ping said.

  Detail 3: Upgrade the optical imaging sensor — — Complete the difficult "kiss in space"

  "In order to verify the future space technology and meet the long-life requirements of the rendezvous and measurement equipment of the future space station, the rendezvous and measurement equipment of Shenzhou 11 was upgraded." Wu Ping said.

  The rendezvous and docking of Tiangong-2 and Shenzhou-11 is an important step to build a space home, especially the stage from the distance of 120 meters to the final docking, which is the most difficult and risky. In order to make them butt together at eight times the speed of bullets, technicians upgraded the optical imaging sensor.

  Gong Dezhu, chief designer of the optical imaging sensor for the Shenzhou 11 rendezvous and docking, said that the sunlight intensity in space is three to five times that on the earth, so it is easy to "light up" the "eyes" of the aircraft, just like driving when the headlights are shaken by the opposite car, and it will take some time to restore vision. Therefore, in the past, the rendezvous and docking should be carried out at the right time.

  Compared with the first generation of products used on Tiangong-1, the ability of the upgraded sensor to suppress solar stray light and the sensitivity of identifying targets are greatly improved. Even if the eyes are shaken, the vision recovery time can be shortened from the original ten seconds to several hundred milliseconds. As a result, Shenzhou XI and Tiangong II can realize quasi-all-weather real-time docking, which can guarantee the sudden maintenance and replenishment of spacecraft or the emergency rescue of astronauts.

  Detail 4: First assessment of astronauts’ medium-term staying ability

  "The purpose of this mission is to further comprehensively verify the functions of the improved manned spacecraft and provide important technical support for subsequent manned missions. In addition, through a number of on-orbit tests, the design function of the spacecraft will be further verified, and flight test data related to the manned environment will be obtained and accumulated. " Zhang Bainan, chief designer of Shenzhou XI spacecraft, said.

  In this space laboratory mission, the height of docking orbit and return orbit has increased by 50 kilometers compared with before. The Shenzhou XI mission will examine and verify the rendezvous and docking technology and manned spacecraft return technology in the space station stage for the first time, and will also examine the astronauts’ medium-term staying ability for the first time, which will lay the foundation for the long-term on-orbit assessment in the space station stage by verifying the astronauts’ staying ability.

  Detail 5: Lighting equipment lights up "Flying Road"

  Shenzhou XI will pass through the earth’s shadow area periodically during its voyage in the vast universe, and it will go through a long period of darkness at this time, which will affect the smooth completion of the on-orbit mission. The lighting equipment in the spacecraft cabin and the rendezvous and docking lighting equipment not only provide the astronauts with working and living lighting in the cabin, but also provide camera-assisted lighting for the rendezvous and docking of the manned spacecraft and the space laboratory in the shadow area.

  "In space, if incandescent lamps and energy-saving lamps commonly used in life are directly used, it is estimated that they will turn off in a few days on the spacecraft. What light source is used on the spacecraft? The lighting equipment (short-range floodlighting) and rendezvous and docking lighting equipment (long-distance projection lighting) in the Shenzhou 11 spacecraft use LED light sources, that is, solid-state lighting sources. " Yang Jun, chief designer of 510 products in the Fifth Academy of Aerospace Science and Technology Group, who undertook the task of developing this equipment, said.

  He pointed out that after the manned spacecraft has the lighting equipment in the cabin and the rendezvous and docking lighting equipment, when the spacecraft enters the earth’s shadow area, the astronauts can still correctly interpret the instruments in the cabin and manually operate various switches, so that they will never hit by mistake again. The rendezvous and docking between the spacecraft and the space laboratory has also gained a successful guarantee.

  Detail 6: Thermal control system escorts "Space House"

  "The most important thing for Shenzhou XI to fly in space is the safety of astronauts." Fu Yang, head of the thermal control subsystem of the Shenzhou 11 launch site of the Fifth Academy of Aerospace Science and Technology Group, said that to ensure the comfort and safety of astronauts in space, it is necessary to create a "home" similar to the ground for astronauts — — There are temperatures and oxygen suitable for human survival and life, which are provided by the thermal control subsystem and the environmental control life support system. The thermal control subsystem is used to maintain a certain temperature and humidity in the spacecraft, and the environmental control life support system is used to create suitable indoor living environment conditions for astronauts, ensure their safe life and normal work in the special environment of space flight, and create a warm and spring-like living environment for astronauts.

  He said that the thermal control subsystem and the environmental control life support system are located in the bulkhead of the propulsion module and the orbital module of the manned spacecraft respectively. The environmental control and thermal control subsystem mainly adopts fluid heat exchange technology to control the temperature. The heat generated on the ship is transferred to the external radiator through fluid flow, and then radiated into space through the radiator.

  Detail 7: hatch rapid leak detector — — "Little Door God" of Manned Spacecraft

  Astronauts fly in space for many days, during which they have to go through many cabin-crossing activities and need to open and close the hatch; When astronauts are in the cabin, the gas that maintains their normal life cannot leak, and whether the hatch is well sealed is decisive, so it is very important to accurately and quickly detect the tightness of the hatch.

  Early spacecraft used the whole cabin pressure to detect the tightness of the cabin door by monitoring the change of cabin pressure. This method is accurate and reliable, but it takes a long time, which has a great impact on the astronauts of manned spacecraft and will waste a lot of time. Therefore, it is necessary to improve the detection means and shorten the detection time.

  The rapid leak detector of the hatch developed by 510 Institute of the Fifth Academy of Aerospace Science and Technology Corporation realizes the rapid and accurate leak detection of the hatch and docking surface. After the door is closed, a small space will be formed between the two sealing rings on the door body and the door frame. The leak detector uses the unique structure of the cabin door to fill a certain amount of detection gas into the small space when working, and judges the sealing condition of the cabin door by monitoring the pressure change in the small space. In case of leakage, the hatch rapid leak detector will immediately give an alarm indication. Astronauts can handle the hatch and pass the leak detection again before they can stay in the cabin smoothly.

  "The hatch rapid leak detector can quickly give the test results within 8 minutes, which is called the ‘ of manned spacecraft; Little door god ’ 。” Dong Yipeng, chief designer of 510 products in the Fifth Academy of Aerospace Science and Technology Corporation, said.

  Detail 8: Dashboard Shock Absorber — — "Life jacket" of spacecraft instrument

  Instrumentation devices on spacecraft complete human-computer interaction through LCD screen and astronauts. Instrumentation devices, as representatives of high-tech technologies, are often fragile, and the instantaneous rapid acceleration of rockets during launch will cause severe vibration of equipment in spacecraft cabin. If the impact vibration during launch cannot be well isolated and attenuated, it is likely to lead to instrument damage and mission failure.

  At this time, the instrument panel shock absorber of Shenzhou series spacecraft shoulders the heavy responsibility of damping the instrument of the whole spacecraft. Metal rubber shock absorbers installed at four installation points of the instrument panel isolate the instrument from the hull, and consume a lot of energy through constant friction between wires during vibration, which eventually turns into heat energy and disappears into the surrounding medium.

  Experts pointed out that the metal rubber shock absorber perfectly played the role of "life jacket" of shenzhou spaceship instrument devices, ensuring the complete success of previous missions.

  Detail 9: The magic "coat" of manned spacecraft

  Shenzhou 11 runs in an orbit about 400 kilometers above the earth’s surface, where it will be affected by the radiation of the sun, the radiation and reflection of the earth-atmosphere, and many high-energy particles floating in space. In such an environment, how can a spaceship better protect itself?

  Fu Yang said that the magical "coat" they designed for the spacecraft.

  Just like human clothes, they can keep warm when it is cold, protect against the sun when it is shining, and at the same time, clothes can isolate the harm of harmful factors such as dust and smog to the skin.

  Researchers from the Fifth Academy of Aerospace Science and Technology Group have designed a coat with a thickness of about 2 cm for the orbital module, which can effectively isolate the heat exchange between the space environment and the bulkhead of the orbital module. There is also a gorgeous composite film on the surface of the coat to improve the spacecraft’s protection against particles such as orbital atomic oxygen. A specially designed organic thermal control coating is sprayed on the outer surface of the return capsule, which provides strong support for ensuring the temperature conditions of the return capsule during the on-orbit period.

  At the bottom of the propulsion cabin, in order to effectively suppress the influence of high temperature after engine ignition on the propulsion cabin, multiple layers of heat insulation materials are used in this key area, and the highest temperature that can be isolated can reach 900℃.

  The top of the rocket is called the "tower of life" of astronauts (photo taken on October 17). Xinhua News Agency reporter Liu Shiping photo

  Detail 10: Escape Engine — — Astronauts’ "reassurance" of patrolling the sky

  People who have seen shenzhou spaceship launch will notice that there is a steeple-like device similar to a lightning rod at the top of the rocket, which is an escape and rescue system independently developed by the Fourth Institute of Aerospace Science and Technology Group and called the "tower of life" for astronauts.

  Yu Hailin, commander-in-chief of the escape engine of the Fourth Academy of Aerospace Science and Technology Group, said that the escape system bears the mission of astronauts’ safety and lifesaving, and it is one of the three major technical difficulties that China’s manned spaceflight project must break through. The escape and life-saving system successfully developed by the people of the Fourth Hospital overcame difficulties, which provided safety guarantee for astronauts to survey the sky with confidence.

  According to Yu Hailin, the escape tower has special performance and complex technology, and only the United States and Russia have mastered this technology in the world.

  Detail 11: the magic weapon for the safe return of the spacecraft

  Recovery landing is the last step of manned space activities, and it is also the last stick to determine whether astronauts can go home safely.

  Rong Wei, shenzhou spaceship, deputy chief designer of the Fifth Academy of Aerospace Science and Technology Group, said that the 508 Institute of the Fifth Academy was responsible for the development of the shenzhou spaceship recovery landing system, and has successively overcome key technologies such as oversize parachute, landing buffer, static pressure parachute opening height control, multi-mode recovery program control, and non-fly-by-wire bomb cover opening, and developed a set of spacecraft recovery landing system with the highest recovery quality, the lowest landing speed, the highest reliability and safety and the most complicated system in China.

  He said that the bright spot of Shenzhou XI’s recovery and landing is obvious. First, it is the first large parachute in China. Parachute system is an important aerodynamic deceleration device in the spacecraft’s return phase, which can reduce the spacecraft’s return cabin entering the atmosphere from the speed of high-speed rail to the speed of ordinary people jogging. The system consists of more than 7,000 parts, which is the largest and most complicated system in the parachute recovery of spacecraft in China. Among them, the main umbrella is 1200 square meters, which can cover a football field. The second is the landing buffer technology to improve ride comfort. After "soft" friction with the air, the spacecraft’s return capsule entered the landing buffer, and the last step was a hard-hitting collision. In order to keep the astronauts’ good ride experience even when the spacecraft "landed", the researchers applied the landing buffer technology to the landing buffer system of the shenzhou spaceship return capsule, thus realizing the "soft landing" of the return capsule. (Source: Xinhua News Agency’s all-media reporting platform, Xinhua Viewpoint Producer: Li Daixiang Reporter: Liu Shiping, Li Guoli, Chen Xi, Wei Hua, Xiao Sisi Video: Yang Shiyi, Cao Jiangtao, Li Nan, Chen Xi)

Nanchang eπ 008 car latest price 188,600, price reduction news discount, the latest offer discount 28,000, miss it

In Nanchang, the Autohome Nanchang promotion channel has brought an exciting car purchase promotion. Among them, the high-profile models are giving back to consumers’ expectations with practical actions, and a special promotion is being carried out. At present, car buyers can enjoy the highest 28,000 cash discount in Nanchang, making this smart electric vehicle model with a starting price of 188,600 more attractive. Friends who want to seize this car purchase opportunity must click "Check the car price" in the quotation form to get a higher discount range and make your car purchase dream within reach.

南昌eπ008汽车最新价格18.86万,大幅降价打折,最新报价优惠2.8万,错过就没有

The exterior design of the car series eπ 008 is inspired by the harmonious fusion of future technology and nature, showing a unique sense of fashion and futurism. The front face design is bold and powerful, with streamlined lines and sharp LED headlights, giving the vehicle a high degree of recognition. The air intake grille adopts a closed design, which not only reflects the environmental characteristics of electric vehicles, but also adds to the mystery of future technology. Overall style, the eπ 008 conveys a sporty and comfortable attitude to life with a simple and elegant design language.

eπ008以其精雕细琢的侧面设计展现出独特魅力。车身尺寸为5002mm x 1972mm x 1732mm,轴距更是达到了3025mm,提供宽敞的内部空间。前后轮距相等,均为1650mm,确保了卓越的行驶稳定性。轮胎规格为265/45 R21,不仅抓地力出色,还与轮圈风格相得益彰,整体呈现出动感十足的车身线条,彰显了其不凡的运动气质。

南昌eπ008汽车最新价格18.86万,大幅降价打折,最新报价优惠2.8万,错过就没有

内饰方面,eπ008展现了极简主义与科技感的完美融合。宽敞的驾驶舱内,方向盘采用质感优良的皮质材料,提供舒适握感的同时支持手动上下+前后调节,确保驾驶者的最佳视线与操作便利。15.6英寸的中控屏幕作为车内的焦点,搭载先进的语音识别控制系统,支持多媒体、导航、电话和空调控制,为驾驶者带来智能化的体验。座椅采用仿皮材质,主副驾驶位均配备前后调节、靠背调节以及腰部支撑功能,同时包括加热和通风功能,确保乘客的舒适性。副驾驶座椅还支持前后调节和高低调节,而驾驶位和副驾驶位还具备电动座椅记忆功能。后排座椅不仅支持前后调节和靠背调节,还配备腿托调节功能,并提供比例放倒,为乘客和货物提供多样的空间选择。

南昌eπ008汽车最新价格18.86万,大幅降价打折,最新报价优惠2.8万,错过就没有

车系eπ008搭载了一款1.5T涡轮增压发动机,拥有147马力的输出,最大扭矩达到210 N·m。这款发动机为车辆提供了充沛的动力支持,配合电动车单速变速箱,确保了顺畅的驾驶体验。

总之,汽车之家车主对eπ008的外观设计给予了极高的评价,认为向阳金和紫色的配色方案不仅符合他的个人审美,还令他感到惊艳。这样的口碑无疑为eπ008增添了一份独特的魅力,使得它在众多竞品中脱颖而出,成为消费者心中的理想选择。

Huizhou Peugeot 408X price reduction is coming, the lowest price 133,700! Quantity is limited

Welcome to [Autohome Huizhou Promotion Channel], we bring you the latest car purchase discount information. Currently, the much-anticipated price reduction promotion is being held in Huizhou area, with a maximum discount of an astonishing 20,000 yuan. The starting price of this popular model has been adjusted to a very competitive 133,700 yuan. Now is a good time to buy a car. Want to seize this rare opportunity to get a more affordable car purchase price? Please click the "Check Car Price" button in the quotation form below, so that we can provide you with the most accurate preferential policies and real-time car purchase guidance to help you have your favorite Peugeot 408X at the most cost-effective price.

惠州标致408X降价来袭,最低售价13.37万!数量有限

The Peugeot 408X has attracted a lot of attention with its unique design concept and avant-garde exterior design. The front face features a streamlined design, a wide and layered air intake grille, and the use of Peugeot’s iconic lion logo elements, which complement the body lines. The overall style blends sport and elegance, showing Peugeot’s unique insight into the aesthetics of future cars. The details are ingenious, and the appearance of the 408X is not only practical, but also highlights the brand’s artistic pursuit.

惠州标致408X降价来袭,最低售价13.37万!数量有限

The Peugeot 408X combines movement and elegance with its delicate body design and streamlined side lines. The length, width and height of this model are 4705mm, 1859mm and 1502mm respectively, and the wheelbase reaches 2787mm. This size not only guarantees the comfort of the interior space, but also adds a stable appearance to its appearance. The front wheelbase is 1599mm and the rear wheelbase is 1604mm, which ensures good driving stability. The tire size is 225/55 R18. Whether it is the front wheel or the rear wheel, it adopts the same specifications, and it is matched with the delicate wheel design, which further enhances the sporty temperament of the vehicle. Overall, the side design of the Peugeot 408X is not only practical, but also a perfect embodiment of aesthetics and performance.

惠州标致408X降价来袭,最低售价13.37万!数量有限

The interior design of the Peugeot 408X pays attention to detail and quality, and is dominated by a modern minimalist style. The steering wheel is made of exquisite leather material to provide a good grip, and supports manual up and down + front and rear adjustment to adapt to the comfort needs of different drivers. A 10.25-inch high definition touch screen is equipped on the center console, which integrates multimedia, navigation, telephone and air conditioning control, making it convenient and intelligent to operate. The seats are made of imitation leather material, which takes into account comfort and durability. The main and passenger seats support front and rear adjustment, backrest adjustment and high and low adjustment (2 directions) to meet the individual needs of passengers. The rear seats support proportional reclining, providing convenience for flexible expansion of storage space. The overall interior design reflects Peugeot’s in-depth consideration of the driver and passenger experience.

惠州标致408X降价来袭,最低售价13.37万!数量有限

The Peugeot 408X is powered by a 1.6T turbocharged engine with a maximum power of 129 kilowatts and a power output of 175 horsepower, which ensures the vehicle’s vitality and responsiveness in daily driving. This is matched by an 8-speed automatic transmission, which provides smooth power transmission and driving pleasure. The combination of this engine and transmission not only guarantees the performance of the vehicle, but also takes into account the fuel economy.

In conclusion, Autohome owners have expressed their deep love for the appearance of the Peugeot 408X. Although they have not yet had the opportunity to see the true face of the 2025 model, their previous love is enough to prove their appreciation for the design. As a highly anticipated new model, the Peugeot 408X has undoubtedly won the favor of many owners with its unique exterior design. We look forward to more feedback from owners on their real car experience.

Dongguan Beijing BJ60 price reduction news! The reserve price 209,800, act quickly

Welcome to Autohome Dongguan Promotion Channel to bring you the latest car market trends. Currently, the most talked about models are having an unprecedented promotion in Dongguan. The maximum discount is as high as 30,000 yuan, which provides real savings for car buyers. The starting price has been adjusted to a very competitive 209,800 yuan, which is a great opportunity for consumers who are interested in buying a Beijing BJ60. For more specific preferential policies and real-time pickup prices, please click "Check the car price" in the quotation form, let’s seize this preferential opportunity together and strive for more benefits.

东莞北京BJ60降价消息!底价20.98万,赶快行动

As a hardcore SUV, the exterior design of the Beijing BJ60 is full of power and retro feelings. The front face adopts a family-style design and is equipped with an atmospheric chrome intake grille. The grille is integrated with the LED headlight group to show a strong visual impact. The body lines are smooth, and the overall style is tough and classic, highlighting the consistent off-road style of the BJ series models. The wide eyebrows and rough body proportions all reflect the wildness and practicality of the BJ60.

东莞北京BJ60降价消息!底价20.98万,赶快行动

The Beijing BJ60 stands out among its peers for its atmospheric body size, with a length of 5040mm, a width of 1955mm, a height of 1925mm, and a wheelbase of 2820mm, providing passengers with a spacious and comfortable interior space. The smooth and powerful lines on the side of the car show the fortitude of a hard-line SUV. The 1620mm front and 1640mm rear wheel bases ensure the stability of the vehicle. The tire specification is 265/65 R18, which is matched with a unique wheel design, which not only highlights its off-road performance, but also adds visual impact.

东莞北京BJ60降价消息!底价20.98万,赶快行动

The interior design of Beijing BJ60 is both luxurious and practical, creating a refined and comfortable driving environment. The center console adopts a large area of leather material, with a 12.8-inch high definition touch screen, the display effect is clear, the operation is convenient, and it supports automatic speech recognition, which is convenient for drivers to carry out information inquiry and function control. The steering wheel is wrapped in leather, which has a good grip, and provides manual up and down and front and rear adjustment functions to adapt to different drivers’ habits. The seats are made of imitation leather, and the main and passenger seats support multi-directional adjustment, including front and rear, backrest, high and low, leg support and waist support, providing excellent comfort and support. In addition, the front seats are also equipped with heating, ventilation and massage functions, as well as the power seat memory in the driver’s seat, bringing all-round care to passengers. The second row of seats supports backrest adjustment, which is spacious, and the rear seats support proportional reclining, providing flexibility for loading needs. The overall interior design aims to create a functional and luxurious interior space that fully meets the needs of different users.

东莞北京BJ60降价消息!底价20.98万,赶快行动

The Beijing BJ60 is powered by a 2.0T turbocharged engine with a maximum power output of 120 kilowatts. The engine also has 163 horsepower, matched by an 8-speed manual transmission, ensuring a smooth driving experience and efficient performance.

Summarizing the experience of the car owner, the Beijing BJ60 has brought a significant improvement in comfort for long-distance travel with its spacious cabin space and comfortable seat configuration. The owner said that whether it is the heating function of the seat or the massage function, it has played a role in reducing fatigue during long-distance driving. The ease of operation of the large screen and the voice call function add fun to driving. The domineering design and high return rate make him more handy in expressing his personality. In terms of the interior, the details from the welcome light to the water cup holder reflect the refinement and practicality of the BJ60, which surprises the owner. Although the owner has compared the Buick GL8 and the BJ40, in the end the BJ60 won the owner’s favor with its comprehensive performance and ability to meet needs, making it an ideal partner for his long-distance travel. As the owner said, the BJ60 did live up to expectations and met his travel expectations.

Changzhou Lexus RX price reduction is coming, the highest discount 30,000! Great discount today

Welcome to [Autohome Changzhou Promotion Channel] to bring the latest car market trends to valued consumers. Currently, the high-profile luxury SUV is launching a remarkable promotion in Changzhou. It is reported that this promotion is unprecedented, and you can enjoy up to 30,000 yuan in cash, making the Lexus RX, which originally started at 375,000 yuan, more cost-effective in the hands of consumers. This opportunity is not to be missed. If you want to know more details and get the highest discount, click the "Check the car price" button in the quotation form and act now!

常州雷克萨斯RX降价来袭,最高优惠3万!今日钜惠

The exterior design of the Lexus RX highlights its perfect blend of luxury and dynamism. The front face features the iconic spindle-shaped air intake grille of the Lexus family, and its unique design lines create a strong visual impact. With sharp LED headlights, it shows a technological avant-garde style. The body lines are smooth and powerful, and the overall style is both powerful and elegant, showing the aura that a luxury SUV should have. Whether viewed from the side or from the back, you can feel the exquisite craftsmanship and design aesthetics embodied in the details of the RX.

常州雷克萨斯RX降价来袭,最高优惠3万!今日钜惠

With its exquisite craftsmanship and elegant design, the Lexus RX presents a unique profile. The body dimensions are 4890mm x 1920mm x 1695mm in length, width and height, and the wheelbase reaches 2850mm, ensuring ample interior space and excellent ride comfort. The tire specification adopts 235/60 R19, and the front and rear wheels are kept in line, which not only improves the driving stability, but also harmoniously blends with the body line, presenting a modern and dynamic visual effect. The side lines are smooth and powerful, highlighting the Lexus’ usual sense of luxury and technology.

常州雷克萨斯RX降价来袭,最高优惠3万!今日钜惠

The interior design of the Lexus RX fully reflects the perfect fusion of luxury and technology. The exquisite leather steering wheel provides a comfortable grip, supports electric up and down + front and rear adjustment, which is convenient for the driver to personalize. The center is equipped with a 9.8-inch high definition touch screen, equipped with advanced automatic speech recognition control system, integrated multimedia, navigation, telephone and air conditioning control, making the driving process more convenient. The seats are made of imitation leather, and the seat cushions and backrests are carefully designed. The main and passenger seats support front and rear adjustment, backrest adjustment, high and low adjustment and waist support to ensure comfort during long-distance driving. The rear seats provide backrest adjustment function and support proportional reclining, which makes space utilization extremely flexible. Together, these configurations create a practical and comfortable driving environment.

常州雷克萨斯RX降价来袭,最高优惠3万!今日钜惠

The Lexus RX is equipped with a 2.5L displacement L4 engine with a maximum power of 139 kilowatts, providing plenty of power to the vehicle. The maximum torque of this engine is 241 Nm, which is matched with an E-CVT continuously variable transmission, ensuring a smooth driving experience and efficient performance.

In summing up the experience of Autohome owners, he was full of praise for the exterior design of the new Lexus RX, especially the style of the front grille and the elegant lines on the side. He said that although the rear through taillights are more common, they still show the beauty of Lexus in the details. Overall, the RX’s appearance innovation does bring unique visual enjoyment and driving confidence to the owner.

2011 "Crown Cup" perfect curtain call 15 winners will travel to Australia

    On October 24th, the "2011 Crown Cup China Amateur Golf City Elite Challenge" finals hosted by the Chinese Football Association and sponsored by the CROWN Crown brand ended perfectly at the Mission Hills Golf Club in Haikou.

The outstanding owner of the Crown Cup Golf Tournament receives the FAW Toyota Leadership Award

The outstanding owner of the Crown Cup Golf Tournament receives the FAW Toyota Leadership Award

    In the end, the Changsha team won the first place in the group with a score of 950, and Zheng Xiang won the first place in the total score with a score of 232. After the competition, the winning 9 players and the top 6 Crown owners received points recognized by the China High School Association and will participate in the Australian Golf Experience Camp provided by the Crown brand. At that time, 15 players will go to Australia for free to learn ball skills and swing to their heart’s content at famous courses in Sydney and Melbourne.

The top three individuals in the Crown Cup golf competition receive the FAW Toyota leadership award

The top three individuals in the Crown Cup golf competition receive the FAW Toyota leadership award

    Since the first "Crown Cup" Owners Golf Invitational Tournament in 2007, the "Crown Cup" has been held for five consecutive years. During the five years, the elegant and noble golf spirit and the brand connotation of CROWN Crown’s pursuit of excellence have been perfectly integrated on the platform of the "Crown Cup", which has aroused strong resonance among the elite. In 2010, the "Crown Cup" achieved a leap from the Crown Owners Tournament to the national event. As the top amateur golf event in the country, in addition to striving for records, it places more emphasis on the spiritual essence of golf and extensive participation, reflecting the distinct characteristics that are different from other golf competitions, and has won wide attention from high-end people in China.

Crown Cup Golf Tournament Team Champion - Changsha Team

Crown Cup Golf Tournament Team Champion – Changsha Team

    In the choice of event mode, FAW Toyota is also superior. Today’s "Crown Cup", as a top national amateur golf event in cooperation with the China High School Association, has the following three characteristics: 1. High participation, designed for non-professionals; 2. The main audience is urban elites in the rising stage of their careers; 3. Covering the whole country and strong promotion. These characteristics are undoubtedly very suitable for the target audience of the Crown brand. It not only ensures the breadth of information dissemination, but also directly serves the customer group, and the specifications and levels of the national top events also provide an advantageous platform for brand building.

The team champion of the Crown Cup Golf Competition receives the trophy from Yang Jie, treasurer of the China High School Association

The team champion of the Crown Cup Golf Competition receives the trophy from Yang Jie, treasurer of the China High School Association

    Combining brand marketing with high-end sports events, the "Crown Cup" is FAW Toyota’s innovative move to practice high-end marketing strategies and create new value for customers at the emotional and spiritual level. On this basis, this year, FAW Toyota combined the "Crown Cup" with the "Crown Yashi Salon" activity for the first time, realizing the combination of sports marketing and cultural marketing. After breaking through the routine, the whole event took on a more diverse character, which better met the interests and needs of the urban elite, and further enhanced the sense of belonging and dignity of the event participants. In addition, in order to cultivate young people’s interest in golf during this year’s "Crown Cup", FAW Toyota also held youth golf summer camps in Shanghai, Chengdu and Shenzhen for young people aged 8-17 across the country. This not only greatly increased the participation of the "Crown Cup", but also passed on the brand value concept of the "Crown Cup" to a younger crowd.

Crown Cup Hole-in-One Award - CROWN CROWN

Crown Cup Hole-in-One Award – CROWN CROWN

Group photo of guests at the media meeting of the Crown Cup Golf Championship Finals

Group photo of guests at the media meeting of the Crown Cup Golf Championship Finals

    It can be said that today’s Crown Cup is no longer the same as in the past. From folk competitions to official competitions, from entertainment exchanges to high-level competitions, from internal targeted invitations to national open registration, the upgraded Crown Cup is not only a marketing activity to help FAW Toyota branding, but also a public welfare project to promote Chinese golf. A relevant representative of FAW Toyota said: In the days to come, both China’s golf and FAW Toyota Crown branding will receive more sustained and powerful promotion due to the "Crown Cup".

Crown Cup Golf Championship Finals

Crown Cup Golf Championship Finals

The morning newspaper is super informative. Hu Ge’s "South Station" debuted in Cannes, and Han Han praised the Mayday movie

Fresh information morning call is all in the morning newspaper

Today is "520". This day has become "Valentine’s Day" and "Sweet Confession" because of the homophonic "I love you". Let us immerse ourselves in joy. After reading today’s morning paper, I have the courage to confess!

Overseas telescope | Cannes debut, Hu Ge: Everything is worth it

On May 18, French time, the 72nd Cannes International Film Festival entered its fifth day, ushering in the premiere of the film "The Wild Goose Lake" directed by Diao Yinan and starring Hu Ge, Gui Lunmei, Liao Fan, Wan Qian, etc. This film is Diao Yinan’s work after winning the Berlin Golden Bear Award in "Day Fireworks". It is also a film that Hu Ge turned to the big screen and led the way. This is also the first time Hu Ge has brought his works to the Cannes Film Festival.

After the world premiere that followed, there was a lot of cheers. Hu Ge’s performance this time also withstood the test of acting skills on the big screen, and he also performed several wonderful fighting scenes. All the actors speak Wuhan dialect in the film. Hu Ge also revealed in the group interview after the film that he found a local teacher and lived with him every day. At first, he couldn’t find the feeling. He wanted to give up at one point. Later, he successfully overcame the language barrier, which was very helpful to his performance. "When I walked into the movie palace, all the audience applauded, and I got a kind of respect. I really chose the right career, and everything was worth it!" Hu Ge sighed. I also look forward to more and more excellent works by Hu Ge~

Industry Broadcast: Han Han praised "Life Unlimited Company" and "Looking forward to the fourth installment after reading it"

As Mayday’s third film after "Mayday Chasing Dreams" and later, the film will be released on May 24th. Recently, Mayday Monster, Stone, Martha, Guanyou, Ashin, and director Chen Yiren rushed to the Shanghai "branch" to meet and interact with the audience. The audience’s enthusiasm was unprecedented that day, and director Han Han also appeared in surprise at the event to help out "Life Unlimited Company".

Han Han watched the movie with the audience that day, and after going on stage, he supported the film: "I have a strong sense of companionship after watching it, and I am very cool to watch it, and I look forward to the fourth installment even more! Even after I am 80 years old, I will continue to support Mayday!" The audience collectively sang A Xin, who once wrote the theme song "Half Life" for the movie directed by Han Han, and welcomed Han Han. Han Han also humorously said that for today’s meeting, he practiced songs at home for a long time. As a girl with five fans, she is also looking forward to "Life Unlimited Company", and also looks forward to the cooperation between Director Han Han and Mayday again~

Celebrity thingsShu Liu Haoran’s long hair style was exposed, attracting heated discussion among netizens

Recently, the movie "Twin" starring Liu Haoran was released, and his long hair style in the film was also exposed, which aroused heated discussions among netizens. In the photo, Liu Haoran’s long hair is slightly curled, tied into a ponytail at the back of his head, and a striped hoodie and a white sweater are worn inside.

It is understood that Liu Haoran plays an art school student in the movie "Twin", which is different from the previous role image. The Li Pin he plays in the film is more mature, introverted and exudes an artistic atmosphere. Previously, in the very few stills and trailers exposed by the film, Liu Haoran appeared in a refreshing short hair style. Although this exposure of long hair style is a different feeling, some girls said: Haoran’s younger brother has long hair and short hair and is very handsome!

Movie Calendar

(The specific broadcast content is subject to TV)

Want to get more fresh movie information, one-hand love beans, exclusive live video, don’t hurry to download CCTV6 movie channel app, there are materials waiting for you to make an appointment!

Andy Lau attended a special dialogue session at the Toronto Film Festival to share his journey


1905 movie network news On September 16, local time, Toronto, Canada, attended a special dialogue session held at the 48th Toronto International Film Festival to share his journey of more than 40 years of career.


The Toronto International Film Festival has awarded Andy Lau the "Special Contribution Award", making him the first Chinese filmmaker to win the award. "This Special Contribution Award means a lot to me, it means: everyone has the potential to do more than you can imagine, thank you," said Andy Lau. "So choose your own path, work hard and be the best you can be. I will never forget the love you gave me, thank you."


Andy Lau is starring in a new film to Toronto, which tells the story of the award-winning superstar Liu Weichi (Andy Lau, played) in the process of going to the countryside to experience life, causing a series of ridiculous farce that makes people laugh and cry. At the same time, it shows the variety of beings in the entertainment industry.


"The News Queen" starts tonight to explain the anchor struggle and the game of human nature with news stories.

Produced by Youku and TVB, directed by Xie Ying and Chung Shu Kai, supervised by Guan Wenshen, directed by Chen Haibin and Jiang Zhenjie, and starring Charmaine Sheh, Kenneth Ma, Selena Li, Gao Haining, Wang Minyi, He Yiting, Deng Zhijian, Tan Junyan, Chen Shancong, Gong Ci ‘en, Wu Yekun and Che Wanwan, will be at 18: 00 tonight. The drama tells the story of Wen Hui, the news anchor, who struggles with his opponents and struggles with his conscience in order to climb to the position of management, and constantly wanders between powers.

Yesterday, The News Queen hosted a launch conference, and Charmaine Sheh, Kenneth Ma, Selena Li and He Yiting were present to have an immersive interaction with the audience. The leading actors not only deal with the "vicious obstacle" on the red carpet as skillfully as the characters in the play, but also continue the role relationship in the play through interactive games. As a sincere drama jointly launched by Youku and TVB this year, it coincides with the tenth anniversary of Youku’s Hong Kong drama. The Queen of News gathers many powerful actors to tell the story of the news anchor with a dazzling lineup and original Hong Kong style.

Ten years of Youku Hong Kong drama, Charmaine Sheh will take Kenneth Ma to interpret the anchor fight again

The story background of The News Queen is set in SNK-NEWS, the largest news media organization in Hong Kong. Senior anchor Wen Hui Xin (Charmaine Sheh) and Liang Jingren (Kenneth Ma) are equally divided into two factions, competing for the position of chief anchor. The subsequent vacancy of female anchors in prime time at 6: 30 triggered a series of infighting among three female anchors in different periods in the morning, middle and evening: Zhang Jiayan (Selena Li), Xu Shiqing (Gao Haining) and Xu Xiaowei (He Yiting).

Youku Hong Kong drama has been in existence for ten years, and has successively produced high-quality works such as Forensic Pioneer 4-5 series, Sniper of Flying Tigers trilogy, White Strongman 2, Sniper of Overlapping Shadows, Family Glory and Bridge of Sighs. This "News Queen" is also a gathering of Hong Kong stars, which is highly anticipated by the audience. Charmaine Sheh returned to Hong Kong Opera after a lapse of six years, showing Wen Huixin’s ability and strength to the fullest. Kenneth Ma once again cooperated with Charmaine Sheh, playing Liang Jingren, Wen Huixin’s arch-rival, and showed his insidious and shrewd behavior.

Externally, both Wen Huixin’s "Wen Jiajun" and Liang Jingren’s "George Party" adhere to the principle of "grabbing exclusivity, breaking news and grabbing pictures", and show their professional ability and accomplishment when dealing with social breaking news. Inside, in this game and struggle of anchors, some people gradually deviate from their original intentions, and some people always stick to their original intentions. Youku Port Theater aims to explain to the audience the news anchor’s pursuit of facts and the choice of human nature facing the temptation of interests through The News Queen.

A number of unexpected events explain the ability of news anchors, and multiple relationships depict the struggle of human nature.

In the final announcement released by The News Queen today, there have been many cases, such as the explosion of a bus in which passengers grabbed the steering wheel, the fire of a fire sprinkler building blocked by illegal construction, and the death of a rich second-generation drunk and racing car. The orderly presence of everyone reflects the professional ability of the news anchor. And behind the orderly, how do they skillfully deal with unexpected situations and dig deep into the truth behind the scenes? In the single poster released at the same time, everyone’s eyes are either extremely determined, or hidden, or naive, and the gray background behind it indicates that this is a solemn and unmistakable struggle.

On the other hand, Wen Huixin and Liang Jingren are rivals, and they compete for the company’s resources through a series of conspiracies. On top of the two, Mr. Fei, the director of the TV department, intends to add fuel to the flames and take advantage of the fishermen. What are the pros and cons behind this? In addition to the two, Zhang Jiayan, Xu Shiqing and Xu Xiaowei have different characteristics such as professionalism, beauty and scheming, and their relations with Wen Huixin and Liang Jingren are complicated. What kind of struggle will the anchors stage for the benefit? Is there true feelings behind the struggle?

In the background of live news broadcast, it shows the contest between anchors, the tracking of social hotspots and the balance of human conscience. In the end, who will not be moved by interests and stick to their original heart? Who is the final winner in this dilemma? Starting from 18:00 tonight, the TV series "The News Queen" will be broadcast exclusively on the whole network of Youku Port Theater, with 12 episodes in 8 days! A struggle without smoke is about to start!

Yu Chengdong, in a dilemma.

This article comes from WeChat WeChat official account:Shuzhi front line, Author: You Yong, editor: Zhou Luping, head picture from: vision china.

Yu Chengdong, which has made great contributions to Huawei’s terminal business, has encountered unprecedented challenges in the new energy vehicle business.

First, Ren Zhengfei issued a document on March 31, re-emphasizing that Huawei does not build cars, which is valid for 5 years. This is nothing new, but it emphasizes that "Huawei /HUAWEI" cannot appear in the publicity and appearance of the whole vehicle.

Then Xu Zhijun, the rotating chairman of Huawei, criticized at the financial report meeting that "recently, some departments, individuals and some partners are abusing the Huawei brand. We have been investigating and dealing with it. The brand that Huawei has built for more than 30 years will not be abused at will. Huawei has not built a car or any brand of car."

The speech from the top of Huawei is very targeted. Prior to this, Yu Chengdong has been trying to bind HUAWEI brand to the world of inquiry more deeply, and the stores and posters in the world of inquiry have added the logo of "Huawei", but this cross-border behavior was resolutely stopped by Huawei’s top management.

On the one hand, the terminal business is under downward pressure,Yu Chengdong urgently needs to find new growth points; On the other hand, although there are several business models of Huawei’s car business, the space for Huawei to display is very limited. Yu Chengdong hopes to deeply bind with Huawei to alleviate the current predicament.However, in the face of the firm strategy of the Group, Yu Chengdong, who was full of grievances, began to find himself in a dilemma.

Stopped "HUAWEI asks the world"

On April 1, Wu Shu, a dealer in the western province, received a notice from HUAWEI, demanding that the logo and posters in the store be replaced, and the "Huawei" logo be removed, leaving "the border".

Less than a month ago, Wu Shu just hung up Huawei’s logo. He got the news that Yu Chengdong was going to release the upgraded car of the M5 at the Shanghai Auto Show on April 17th. The main highlight was the advanced autopilot, and Huawei AITO was officially announced to provide confidence to the market.

"At present, no matter from which angle, the overall pressure is quite large. This is the truth." Gu Jiatian, a dealer in the Yangtze River Delta region, told the front line of Digital Intelligence that in addition to cars,The performance of the mobile phone is not very good either.Most of the stores in the world are opened by Huawei’s big distributors. Huawei hopes to solve the survival problem of authorized stores in the case of a sharp decrease in mobile phones. Every time a dealer sells a car, he can earn 6 points.

However, the sales volume in the world is not good now. "Asked the world last year or resource car, sell well, everyone is robbing. Not this year. " Wu Shu said that the sales of smart cars and Huawei mobile phones are now facing tremendous downward pressure. "At this stage, everyone has actually been biting their teeth." In March of this year, the sales of mobile phones and cars in his stores all halved.

Yu jianyue, founder of jianyue EV forecast, analyzed that the product strength of these cars is relatively insufficient.Coupled with the frequent price cuts of rivals, especially Tesla ModelY and Li ONE, it is very uncomfortable for the media at present.

Statistics also confirm this. In February and March, the sales volume of the world has dropped to more than 3,000 units. The front line of digital intelligence learned from an insider of Cyrus that the target set by the consulting community this year is 260,000 units, with an average of more than 20,000 units per month. The reality is far from the target.

"Yu Chengdong is in a hurry and has set high goals, but the market performance of the world is not so good." Gu Jiatian believes that,Yu Chengdong hopes to use Huawei brand to give a shot in the arm and improve consumers’ recognition of the world.

According to Gu Jiatian’s observation, Huawei terminals have actually been exploring step by step, adding Huawei elements to the world. The first batch of boundary M5, the left side of the rear of the car is written by Jin Kang Sailis, and the right side is boundary M 5; The left side of the second batch became Cyrus, and Jin Kang was removed, and the right side was still the boundary M5. In March of this year, I was informed that Celeste was still on the left, and Huawei asked M5 on the right. But this car was not delivered in the end.

But this practice was finally rejected by Ren Zhengfei.Ren Zhengfei’s attitude is still clear, and the whole vehicle will not be tied to the Huawei brand.

"In fact, before you changed, everyone privately called Huawei AITO. Just after getting on Huawei’s bid, give the customer a positive statement. " Wu Shu said that this thing was fine without adding it, but it was not very good to be removed after adding it.

The front line of Digital Intelligence learned from a person familiar with the matter that a few days ago, Huawei’s intranet also released a speech made by Ren Zhengfei in October last year, which talked about several things that Huawei needs to make strategic breakthroughs at present, including digital energy, Huawei Cloud and HarmonyOS Euler, and even talked about Huawei’s mobile phone returning to the king, but it didn’t talk about cars. "He didn’t say anything, which means that this matter is not important at present." The above-mentioned insiders said.

Intelligent selection mode is in a torment period.

As we all know, Huawei’s car business has three modes:One is to provide spare parts for car companies and play the role of Bosch in the era of smart cars; The second is HUAWEI Inside.(HI)Mode, providing HI solutions including HarmonyOS car machine and self-developed on-board computing chip to car companies; The third is the smart car selection mode, which not only helps car companies build cars, but also helps them sell cars. One of the three is more involved than the other.

"In the face of a sanctioned company, it is difficult for car companies in Europe, America and Japan to regard Huawei as the main intelligent supplier, so we can only find domestic car company partners; Li Xiang, a new force car company like Li Bin, has its own pursuit and will not choose us; If traditional car companies are afraid of losing their souls, they will not choose us. " At the 2023 committee of 100 for Electric Vehicles, Yu Chengdong spoke very pertinently about Huawei’s situation in car business. In other words, the first two modes are not easy to walk.

This situation has also been verified. On March 27th, Guangzhou Automobile Group announced that the joint development of Guangzhou Automobile Ai ‘an AH8 project with Huawei changed from joint development to independent development, and the HI model was downgraded to parts model. In fact, Huawei’s HI mode partner is only Aouita of Chang ‘an. And things like Weilai and Ideals are all self-developed in the intelligent level.

Therefore, Yu Chengdong has always been most concerned about smart car selection, which can not only empower car companies, but also activate Huawei’s sales channels.

According to Yu Chengdong, Huawei wants to make the world an eco-brand.That is to say, not only Celeste, but also other smart cars that cooperate with Huawei may appear in the name of the industry. However, there is no clear answer as to who owns the brand or trademark AITO.

However, the cooperation mode of smart car selection also makes some car companies feel less comfortable.

A Cyrus employee said that Huawei did bring advanced management mode and management experience to Cyrus, but its strong style also made Cyrus somewhat dissatisfied. "Huawei requires that we provide all data to Huawei selflessly, and then if we ask Huawei for something, they will say that this is our internal confidential data."

In addition, the above employees revealed that,Huawei’s things are generally more expensive, and as long as the departments related to this thing have to make money,For example, the combination of software and hardware requires a sum of money, hardware also requires a sum of money, and cloud services also require a sum of money. "The cost of Huawei’s whole set of things is very high, and then he will advise car companies to reduce profits."

Therefore, considering the cost, some things of Cyrus are also used by other suppliers. Like motor, ECU(electronic control unit)HiCar uses Huawei more, but Huawei is not used for driving assistance. "We also refuse many things.".

More importantly, the sales volume of the world has been deadlocked recently. Yu Chengdong’s attempt to further bind Smart Car with Huawei brand was also rejected. This adds more variables to Huawei’s smart car selection.

In fact, before the car, Huawei tried the smart selection mode in other categories. The most typical is the smart choice of mobile phones. Since Huawei was suppressed by the United States, 5G chips have not been supplied, and Huawei has also provided 5G mobile phones through smart selection mode.Mainly for operators and Huawei mobile phone contractors to trade.

However, smart mobile phones face more embarrassment than smart cars."Smart mobile phones didn’t sell well last year, and they didn’t sell much this year, with a small proportion." The front line of Digital Intelligence learned from many Huawei dealers that Huawei’s smart mobile phones lacked control before, which led to the channel terminals’ complaints. In Huawei Mall, there are only three or four smart phones, all of which are labeled with 5G, but the sales volume is very limited.

Moreover, merchants can only mention Huawei’s smart selection when they publicize, and they cannot be equated with Huawei. Although these mobile phones are different except for chips, operating systems and logo, others are basically the same as Huawei’s original models. However, Huawei does not allow these smart models to be bundled with Huawei for publicity.

Without Huawei’s blessing, chaotic smart brands have also brought troubles to terminal sales.For example, China Mobile’s Huawei Smart Choice model is Enzhong, TCL’s Thunderbird, Dingqiao’s mobile phone is TD, and Unicom’s is U-Magic. "Who is this product, and the after-sales of the product is a problem." A dealer told the front line that consumers’ recognition of smart phones is very low, and some even bought them back and found that they were not Huawei brands and returned.

This year, Huawei introduced very few smart phones, mainly Hi-nova which cooperated with China Telecom.

Although Huawei pays more attention to and invests in the smart car, it also needs to face the entanglement of this business model. Moreover, compared with the smart mobile phone partners, Huawei faces more independent brands, which also tests their cooperation with Huawei.

In Yu Jianyue’s view, there is not much Huawei can do now: First, after the new car is released at the Shanghai Auto Show, Huawei needs to re-price the M5 and M7.In particular, the M5 extended-range version should continue to reduce the price.In fact, there have been some price reduction actions on the channel side, but they have not been carried out in a big way;Second, it depends on the market performance of pure electric SUVs and pure electric cars that Huawei cooperates with Chery.

"Dealers are also relatively conservative, and it is unlikely that there will be a big outbreak in the short term." Gu Jiatian said that he also lost a lot of money in the world, but he will continue to do it.

Yu Chengdong in a dilemma

The emergency stop of Huawei’s top management made Yu Chengdong rather passive, and also made the outside world see the differences between Huawei’s strategic and executive levels.

Huawei doesn’t want to build a complete vehicle, but wants to do business with more car companies.In Ren Zhengfei’s original words, "Smart car solutions can’t spread a complete front. It is necessary to reduce the research budget and strengthen the business closed loop. R&D should take the road of modularization, focus on several key components to make competitiveness, and the rest can be connected with others."

But the reality is not easy. Huawei’s parts model and HI model have not opened up the situation. "This era has changed, which will only make us more difficult. After a few years, everyone will understand and leave time to test! " Yu Chengdong wrote this sentence on Huawei intranet. So,Yu Chengdong prefers deeper involvement.

In fact, from Yu Chengdong’s perspective, we can better understand that it is not easy to break the game. Huawei’s terminal business has suffered a serious decline in recent years. In 2022, Huawei’s terminal revenue was 214.4 billion yuan, which was the only declining sector within Huawei, accounting for one-third of Huawei’s total revenue. At the peak of 2019, consumer business accounted for more than 50%.

Before the chip is solved, the mobile phone is difficult to get up. Whether it is to save the channel or the terminal business, Yu Chengdong needs to open up new water sources. The car business is highly anticipated by Yu Chengdong. But from the current results, it is not ideal.

Besides,A lot of money is spent, but the income is very limited.Huawei disclosed in its 2022 performance report that since the establishment of BU, a smart car solution, the accumulated investment has reached 3 billion US dollars.(about RMB 20.6 billion)The R&D team has reached the scale of 7000 people. In 2022, Huawei’s R&D expenditure related to the automobile business exceeded 10.3 billion yuan, and the business indirectly involved more than 10,000 people.

Corresponding to the high investment, in 2022, Huawei’s smart car solution business revenue was 2.077 billion yuan, accounting for only 0.3% of Huawei’s total revenue.

Yu Chengdong’s pressure can be imagined. Now every business unit of Huawei has a profit assessment, and the car is the only loss-making business of Huawei at present. An interesting detail is that in the latest 2022 financial report released by Huawei Group, although Yu Chengdong, the CEO of terminal BG, is still the managing director, his name is behind Zhang Pingan, CEO of Huawei Cloud, and Wang Tao, president of enterprise BG. In 2021, Yu Chengdong came before these two men.

"At this time, Yu Chengdong can only find a way to get through when the sales volume is green and yellow." Yu Jianyue said to the front line of intelligence.

In Yu Jianyue’s view, Huawei’s biggest problem is facing US sanctions and problems in the supply chain. Huawei needs to ensure its main business instead of putting too much energy into innovative business. Besides, in this case, even if the automobile business is bigger,It also faces the risk of being sanctioned.

In addition, building a car itself is a very expensive thing, but Huawei is still in the stage of survival."We can’t simply take the same road as Ali and Amazon … We don’t have that much money, and they have inexhaustible money in the US stock market." Ren Zhengfei said. This is also the reason why Huawei has always attached great importance to profits. It needs money to support huge R&D..

"For an industry, only in-depth insight and deep understanding can we grasp the right direction! Mark it and come back in a few years! " After being publicly criticized, Yu Chengdong left such a sentence on the voice forum of Huawei’s intranet, which was quite aggrieved.

Maybe everything Yu Chengdong said is right. "Cars are very important, but compared with Huawei’s main business, it doesn’t look so important." According to Yu Jianyue,For Huawei, this is a question of survival and development.


This article comes from WeChat WeChat official account:Shuzhi front line, Author: You Yong, Editor: Zhou Luping